High-conversion landing page for a local barbershop targeting transactional search queries
Improved visibility in Google Search for local service intent keywords, generating organic traffic (~50 clicks/month)
Focused on conversion optimization (CTA, UX flow, Google Maps API integration), supporting direct appointment bookings for high-value services (~800 PLN average order value)
Applied basic SEO principles (on-page optimization, structured content, local keyword targeting)
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